Getting Started
with Live-Shopping
Here’s how we can start building your Live-Shopping Platform together.
The MVP
When building your own Live-Shopping solution, a good approach is to start by making an MVP with essential features and then enhancing it with more features based on customer feedback.
An MVP, or “Minimum Viable Product”, is a version of the platform with just enough features to be usable by customers who can then provide feedback for future product development.
As an example, your MVP could include
- The E-Commerce software, with payment integration
- Video Streaming capabilities
- Interactive features, e.g. chat
- Some integration with Social Media platforms
Based on the feedback from your customers, information from the market, and based on your own creative mind, after the MVP, you can expand the solution with new features and functionalities, like:
- Simulstream (Live streaming to multiple platforms)
- Further integration with Social Media platforms
- Adding an option to Invite guests to your show
- etc.
Steps
- Tell us about your business model.
- Let’s define the MVP together. Choose an e-commerce platform; cloud-based, or self-hosted video streaming, what features will be included, etc.
- We set up a project plan. PS: We love working in small steps (using a so-called “agile” methodology)
- Get to work! Our team will develop, integrate, implement and document. We’ll keep you updated underway through regular meetings.
- Acceptance: We review the first step of the project plan (see #3), and then we move on the the next step.
- We repeat #4 and #5, and implement the functionality that we decided in the project plan, and that form the MVP
- Go Live!
- Now we go over desired features, and functionality. We filter and sort, and we make an expansion plan.
- Step by Step we add new features and functionality. We stick to the same principle as mentioned in #4 and #5
- Success! You are part of an industry that is projected to touch USD 3,901.74 billion by 2031, exhibiting a CAGR of 11.28%*. A smart move.
Aftercare
From the time your platform is set in production, we offer Maintenance and Support. We will help you to keep your solution in great shape, and your customers satisfied.
Remember that the industry is constantly on the move, and your business isn’t static. Fortunately, neither are we; and we got your back. We’ll keep using our growing experience and expertise to advise, support and keep you at the forefront of the market.
Technology
For live streaming, we recommend WebRTC. It is a standard that enables real-time communication. You can choose from different options depending on your needs. For example, you can use Ant Media Server if you want to host your own servers, Ceeblue if you prefer a cloud-based service, or Amazon IVS.
When it comes to e-commerce platforms, there are some interesting choices available. WooCommerce and Magento are two popular examples that offer a lot of features and flexibility. We have partnered with experts who can help you install, customize and maintain these platforms. Alternatively, you can also build your own platform from scratch, which gives you full control over every aspect of your online store.
Another challenge that you may face is integrating your website or app with social platforms. These platforms may change their so-called “SDKs”, which can affect your functionality and user experience. We can help you keep up with these changes and ensure a smooth integration.